Tag Archive: Home Staging Statistics

5 Reasons Why Staging a Vacant Home For Sale is Important

March 1, 2014 7:36 pm Published by

Anyone putting their home up for sale obviously wants it to be snatched up quickly with an offer that cannot be refused. What many home owners don't realize, however, is the importance of a well-staged home, and the impact this can have on how quickly a home sells, and how much it sells for. This goes for vacant homes as well. Many home buyers are unable to visualize a space when it's vacant. They need it to be presented to them on a silver platter, helping them to see themselves living in the house. In a tight real estate market these days in Toronto, staging a vacant home will certainly set the property apart from its vacant competitors. Here are 5 reasons why staging a vacant home for sale is crucial, especially in today's market: 1 - A staged home simply shows well. You want your home to feel warm and inviting, making it easier for a potential home buyer to make an emotional connection to it. Rarely will a vacant home ever be able to accomplish this. It's difficult for anyone to feel cozy in a space that offers little in terms of decor and style. 2 - A well-staged home helps buyers become emotionally excited upon entering through the front door. Within a matter of 30 seconds, a person can make a decision about whether or not your home is right for them. Providing a potential home buyer with a "wow" factor upon entering the house, and entering each room, will boost the chances of buyers putting in an offer shortly after their visit. Think about how different you would feel walking into a beautifully staged home versus a vacant one. 3 - Home staging makes it much easier for buyers to determine the scale and size of the rooms in the house. Without furnishings arranged properly, there is no frame of reference for buyers to make this determination. Will the family room fit a sectional couch? Will the bedroom fit a king-sized bed? Will the kitchen dinette fit a square table? The more questions buyers ask themselves, the more likely they are to walk away. 4 - Home staging camouflages and downplays many flaws of a home. Homes that are vacant, on the other hand, allow every flaw to be exposed. Even tiny blemishes are magnified, such as a small chip in the tile or a scuff on the wall. Buyers have more opportunity to focus on negative features of the home since there is nothing else to distract them. An expert home stager in Toronto will know exactly how to redirect the focus of the buyer, helping them to pay more attention to the positives rather than the negatives. 5 - Buyers are able to visualize the potential of the home if it is properly furnished. In fact, 90% of buyers are unable to visualize what the home could look like if it is not already presented to them as a furnished, staged home.

Grouping Furniture When Staging a Condo

January 29, 2014 8:20 pm Published by

Staging a condo can be like constructing a well-designed roadway. When it comes to furniture, it matters that it is attractive, but it also matters that it all flows together nicely and that traffic is natural and well-planned. That means placing furniture in ways that make sense. It can affect how large the space appears and can turn one room into two or two rooms into one. Just like that.

Home Staging: Don’t overlook the Return on Investment

January 20, 2014 8:35 pm Published by

Are you in the process of selling your home? Are you hoping to get as much money as possible for your property? If you answered yes to one or more of these questions, there is one word that should come to mind: staging. While some people don’t understand the advantages of staging, others are aware of the benefits due to information they have picked up from their realtor and/or a past experience. Often, there is one major hang-up: the cost of hiring a professional home staging company. While you may have some initial concern regarding the cost of home staging, you should never overlook the potential return on investment. In other words, you are going to put out a little bit of money upfront for the chance to earn a lot more on the back-end. This is a tradeoff that most home sellers are more than willing to make.

Why don't I just stage my home myself?

September 20, 2012 11:55 am Published by

In a recent blog we highlighted some statistical data on the selling success of professionally staged homes. "Great" you may think to yourself, "but why don't I just stage my home myself"? Good question. After all, you keep a good home, have great taste, and can de-clutter with the best of them, right?